GPF Executive Workshop on Excellence in Ports & Terminals Operations.
Global Ports Forum presents – GPF Executive Workshop on Excellence in Ports & Terminals Operations.
Dear industry colleagues
GPF Executive Workshop on Excellence in Ports & Terminals Operations.
About the Course
This two days training program is focused on preparing Port Operations and Port Marketing teams to deliver world class performance in all areas of Port Operations. Achieving measurable excellence in Port Operations is the key to acquire Customer Delight and thereby reach the objective of sustained viability of port business. Adequate infrastructure, identified on-shore and off-shore equipment, trained manpower to perform operations in the port and systems and processes to execute the work; all need to be ready prior to commencement of operations in the port.
In case of all the Ports throughout the world, Port infrastructure is created and Equipments are installed at a substantial investment. Fixed and mobile assets of the Port are created after a careful evaluation of the market demands, competition analysis and based on feasibility study. Full utilization of these assets can only be realised when the operating teams can reach a level of excellence in performance while operating those assets. Similar to manufacturing industry, even in port industry there are different perception levels between operation and marketing department in dealing with customer expectations. This course will endeavour to reach methods of cohesive functioning of all departments of the port particularly Port operations and marketing to attain the common objective of customer delight.
Learning Objectives of this program are:
- Identify, understand and classify customers for Port facilities and services
- Evaluate expectations of different customers from Port facilities and service
- Analyse complete capability of Port’s infrastructure and equipment and achievable operating parameters.
- Prepare service levels which can be consistently achieved and delivered to customers
- Define Standard Operating Procedures for every type of envisaged operation in the port taking into consideration – OHSAS
- Establish a review mechanism to measure effectiveness of Excellence in Port Operations.
Deliverables: At the end of this course, the participants will be able to:
- Understand customers and their expectations from Ports services and usage of port infrastructure
- Prepare Port service parameters jointly between operations and marketing department
- Learn to define Operating Procedures and measurable KRAs / KPIs for each Procedure.
- Learn to establish a review mechanism to measure effectiveness of excellence in port operations.
Methodology:
A combination of Class room Training, Interactive workshops, Individual and group case studies will be used. Participants will be provided with advance study / reading material on each topic covered under deliverables. A role play exercise will be used for appreciation of other department functions.
Who should attend:
Operations, Marketing, Other allied services like Engineering service, railways personnel from Port Authorities; Port / Terminal developers, Port operators; Banks, PE, Port Service providers; Shipping Companies, Forwarders, Logistics companies, Intermodal Service providers; Port Equipment Suppliers; Port Designers / Planners; Port Consultants
Structure:
The course is structured in four sessions:
Session 1: Business Perspective of the Port
This session will cover an overall perspective of the Port Business and the environment in which the ports operate. Class room training and interactive session will provide an insight to the participants about identification and classification of various customers of the port and port services. Expectations of different categories and classified customers vary for each type of port operation and service offered. Participants will also learn to identify different Unique Selling Propositions (USPs) of the Port and Services for different type of customers and their respective expectations.
Session 2: Group Case Study – Product Offering
In this case study, participants will evaluate requirement and expectation of the customers; analyse ports’ infrastructure, capacity of equipment and other resources and based on these parameters, prepare a service offering for the customers. Service offering will encompass operating parameters, performance levels and price for each service. Objective of the session is that the participants will prepare a “value proposition” for the customers leading to sustained business for the port.
Session 3: Define Standard Operating Procedure
This is a role play session in which each participant will be assigned a role. Main roles consist of: Operations-in-charge; Marketing-in-charge and sub divisions thereof. Additionally, roles of Finance-in-charge; Systems; Engineering services, Logistics services will be covered depending on number of participants. Role play session will be moderated by the course director. Based on the role play discussions, the entire operating procedure will be defined in standard format which becomes the basis for the final product offering to the customers.
Session 4: Define Review Mechanism
In this final session, there will be a group discussion to review every operating procedure defined in previous session. Participants will define KRAs / KPIs against each SOP and periodicity for review of performance / result against each SOP and raise the level of performance parameters where applicable.
Past Workshops:
We have created a facebook page for Global Ports Forum, where event photos are uploaded.
www.facebook.com/The-Global-Ports-Forum-1592509770984865/
About the Course Director
This program will be conducted by Mr. Mukesh Parikh who is associated with Global Maritime Industry for over 35 years. Mr. Mukesh Parikh has a distinction of having hands on Maritime Industry experience with continuous involvement in Training and Development throughout his distinguished career. Mr. Mukesh Parikh has a post graduate degree in Management with specialization in Marketing and Finance. He attended one year training program Professional Shipping at Norwegian Shipping Academy, Oslo.
During his career of 18 years in the Commercial Shipping, he was associated with UNCTAD/UNDP as a Trainer and Course developer. He attended two weeks instructors Workshop (Training for Trainers) organized by UNCTAD / UNDP in collaboration with The Ministry of Transport and Ports in Malaysia at Penang Port Commission. He conducted a number of training Programs in the Middle East, South East Asia and Indian subcontinent including developing a training program on General Shipping Management for Arab Maritime Transport Academy, Sharjah, UAE; covering shipping subjects.
A sound foundation of Shipping Industry and clear understanding of market and customer requirement and expectations from service providers enabled Mr. Mukesh Parikh to build the next phase of his career in Ports and Terminal Industry. He joined The Adani Group in Senior Management position at the inception stage of Mundra Port in India and made a major contribution to set up Business Development and Marketing Team as well as Establish Standard Operating Procedures for the entire spectrum of Operations in the Port. He successfully built marketing and operations teams and trained them. His next role was Chief Operating Officer of Sterling Port for setting up integrated Port Facilities at Dahej Port. All stages of Green Field Port development were covered – From site selection to Feasibility, Environment Impact Assessment and Environment clearance for the project, Detailed Project Report, Concession Agreement with Authorities for development of Port infrastructure and facilities on Build, Own, Operate and Transfer model. Since July 2014, Mr. Mukesh Parikh has taken up advisory and consultancy role for The Maritime Industry. His assignments cover Business volume estimation and hinterland mapping with competition analysis, Revenue forecasts for the life of the project and financial modelling, investment optimization in line with market potential; Commercial and legal aspects of logistics, cargo handling, warehousing contracts; business excellence and standardization of operating procedures; Organization development, structuring and Manpower planning and training.
Costs:
Two months On or Before : The ‘Early Bird’ Rate is SGD3095 – Save SGD400!
Special Offer! – 3 Delegates For The Price of 2 in This Category! Save SGD3095!
The Regular Rate is SGD3495
Special Offer! – 3 Delegates For The Price of 2 in This Category! Save SGD3495!
Note: All fees stated include luncheons, refreshments and complete set of documentation. It does not include the cost of accommodation and travel.
REGISTER NOW!
To register, please submit the following details to thomasng@globalportsforum.com:
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Billing information:
For cheque payments: To be made payable to ‘Global Ports Forum Pte. Ltd.’ Please do not send post-dated cheque.
For telegraphic transfers:
Account Name: Global Ports Forum Pte. Ltd.,
Account No. : 695 477 141 001.
Beneficiary Bank: Oversea-Chinese Banking Corporation Limited, Singapore. (Swift: OCBCSGSG),
Address : 65 Chulia Street #01-00, OCBC Centre, Singapore 049513.
Please supply confirmation via email of the TT from your bank. Transmitting bank charges must be paid by sender. Please quote both delegate and company name as reference.
Kindly note that as we are providing a special rate for ‘early bird’ sign up, we will need to receive your company payment two months before to enjoy the discount.
Look forward to welcoming you at the executive workshops/forums!
Kind regards
Thomas Ng
Chairman
The Global Ports Forum
GLOBAL PORTS FORUM PTE. LTD.
10 Anson Road
#27-15
International Plaza
Singapore 079903
Website: www.globalportsforum.com/
Mobile: +65 9684 3289
DID: +65 65197662
Fax: +65 6725 8438
Email: thomasng@globalportsforum.com
Terms & Conditions:
No delegate registration will be accepted without completing registration details and full payment.
Upon receipt of your registration details and full payment, further programme information will be emailed to you including your proforma invoice and, if required, a letter of invitation for entry visa application.
Delegates will not be admitted unless payment has been received in Full.
Flights, Airport Transfers and Accommodation are not included in your delegate registration fee.
Refund Policy – a reimbursement of the registration fee, minus administrative charges will only be made if the participant has notified Global Ports Forum Pte. Ltd. in writing that he/she is unable to attend the event no less than 45 days prior to the commencement of the event. No cancellation is allowed after that, but a replacement with another participant is allowed.
This programme is subject to change without notice, E&O.E.